Trends x Sports: 2024 Recap

2024

Trends in Sports Monthly Newsletter

Special Edition: The Year in Sports

What is this newsletter?

Every month, the Sports Trends Fanalyst on the Trends Data Team curates and highlights some of the biggest search trends in the sports world.

This edition of the newsletter looks at the sports moments that captured the world's attention in 2024.

This newsletter contains Google Trends data surfaced, analyzed and published by the Google Trends Data Team. Please reach out to annanya@google.com for any questions or further inquiries regarding the data.

If you have any requests or want to know more, just let us know at trendsdatateam@google.com.

Highlights of the Year

Mike Tyson vs Jake Paul

was the top trending sports matchup in the US

The fight between Tyson and Paul on November 15 was the top trending sporting event of the year. The weekend of the fight people were asking how many people are watching tyson vs paul, why does mike tyson bite his glove, and how did jake paul get famous.

Mascot

reached an all-time high in search interest in the US this year

This year, people in the US were searching for mascots more than ever before. The top trending mascots were utah hockey club mascot, phryges mascot, and Ellie the Elephant. The top metropolitan area searching for mascots was Lafayette IN, followed by Lubbock TX.

Women's sports

were searched more than ever before in the US

Search interest in women's sports reached an all-time high this year. Merchandise led the way in searches, with everyone watches women's sports shirt being the top trending search. The top trending woman athlete was Caitlin Clark, and Notre Dame Fighting Irish women's basketball was the top trending team.

Global Trends 🌎

See the top trending athletes and teams globally from this year.

The top trending sports matchups this year were all cricket matches.

Top trending sports matchups

(2024, Worldwide)

1. india vs england

2. india vs zimbabwe

3. pakistan vs england

4. india vs sri lanka

5. india vs pakistan

Top trending cricket teams

(2024, Worldwide)

1. USA cricket team

2. Royal Challengers Bangalore

3. Punjab Kings

4. South Africa national cricket team

5. India T20 World Cup squad

Four of the top five trending searches of the year were related to sports.

click here to explore all the global top trending lists of the year

US Trends 🇺🇸

The Olympic Games were searched more than ever before this year.

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Visit our Local Year in Search experience to see the top trending Olympians in your area.

Top trending Olympic sports

(2024, US)

1. Artistic gymnastics

2. Artistic swimming

3. Sport climbing combined

4. Breaking

5. Sailing

Top trending Olympic questions

(2024, US)

1. Where to watch Summer Olympic Games?

2. When is breakdancing Olympics?

3. What channel is the Olympics on?

4. Who won breakdancing Olympics 2024?

5. When do Olympics end?

See the top trending athletes and teams in the US from this year.

click here to explore all the US top trending lists of the year

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